Tag: online

November 28, 2018 / / Consumer Marketing

Hard to believe, but Thanksgiving weekend has come and gone.  The big Black Friday and Cyber Monday deals are over for another year.  While the 2018 shopping extravaganza was a bit down, one thing is certain, consumers are shopping both online and offline during the sales.

From Thanksgiving Day to Cyber Monday nearly half of all shoppers purchased items both in the store and online.  These multi-channel shoppers grew 40% this year, according to retail trade groups.

Shoppers also spent $93 more on average than those who shopped only in stores or only online. read more

May 31, 2018 / / internet

Life moves fast, it moves even faster online. “Now that the internet can easily be accessed worldwide, the data transmitted online each second is overwhelming.” (Digital Information World)

Lori Lewis and Chadd Callahan of Cumulus Media compiled data for several online sites and apps detailing what happens in a minute.

Every 60 seconds:

  • 973,000 log in to Facebook.
  • There are 3.7 million search queries on Google.
  • 481,000 Tweets are Tweeted on Twitter.
  • 266,000 hours are watched on Netflix.
  • There are 1.1 million swipes on tinder.
  • 174,000 users scroll through the Instagram feed.
  • 4 million Snaps are created on Snapchat.
  • 3 million videos are viewed on YouTube.
  • $862,823 is spent online.
  • 18 million text messages are sent.
  • 187 million emails are sent.
  • 38 million Messages are sent.
  • 25,000 GIFs are sent via Messenger.
  • 67 voice-first devices (Amazon Echo, etc.) are shipped.
  • 375,000 apps are downloaded.
  • read more

    November 3, 2014 / / Digital Media

    My mother talks about the first time she heard the word “computer.” A television show explained how this machine could do advanced calculations faster than a human being. This computer was as big as a city block. She watched the program on her family’s black and white television.

    When I bought my first personal computer, it was exponentially more powerful than that early computer – it had a color display and was smaller than my mother’s television.

    Today, I carry an even more powerful computer in my pocket. read more