Tag: social strategy

Since the inception of Social Media Marketing many business owners think they can manage the strategy themselves and that by posting anything to their page, especially company related content, will generate good engagement and reach.  Mistakenly thinking that just keeping the page active will keep their audience interested.

Not true!

Adobe recently conducted a study of 1,000 consumers in the U.S. that outlines what annoys these folks most about the content businesses are sharing socially. They found that 3 out of 5 people experiencing one of the situations below would prevent them from making a purchase. read more

October 15, 2018 / / Social Media Marketing

It’s the middle of OCTOBER!  Time is ticking, if you haven’t started planning out your Social Sale Strategies for the holidays yet – now is the time!  Black Friday is just over 1 month away,  which means Christmas is just around the corner.

Here are 6 things you can do right now to make sure your business is ready to heat up those sales this holiday season:

1.    Get Social

The one thing businesses never seem to understand is that for Social Media to work you need a presence and an audience.  Now is the time to crank up the activity on the Social sties that best suit your business.  Start growing your followers with targeted advertising, send weekly emails with useful information to your customer database.  Brick-and-mortar locations can put up a sign inviting customers to follow your business on the social sites. read more

October 13, 2017 / / Social Media Marketing

It’s October, fall has arrived and Halloween is coming.

Halloween spending is projected to hit a record $9.1 billion in the U.S.

“After a long summer, consumers are eager to embrace fall and all of the celebrations that come with it,” NRF president and CEO Matthew Shay said. “We expect those celebrating Halloween this year will look for several different activities to do with their family and friends. Consumers are ready to take advantage of promotions on candy, decorations and costumes, and retailers are ready to serve them.”  – (NRF) read more