Tag: business marketing

July 8, 2019 / / Podcasts

Podcast:  A digital audio file made available on the Internet for downloading.

Podcasts are sort of like your favorite blogs, shows, and topics all mashed up into a recording that you can download onto a computer or mobile device to listen to whenever you want.  There is no predetermined length or format.

Podcasts allow you to learn about new topics anywhere.  Podcasts can be done by celebrities, comedians, individuals, businesses, news sources, radio networks, TV networks, etc.

According to SmallBizTrends.com, podcasts help build a better relationship with an audience.  People listen to podcasts because they have something in common with the person or brand the speaker represents.  Podcasts help to build trust and can be a good tool to add to your marketing toolbox. read more

Spring has sprung and we are quickly bouncing toward Summer fun.  Now is a great time to give your Digital Marketing a good spring cleaning and get ready for the second half of the year.

Here are 3 things you can spruce up to make the rest of 2019 great:

1.    Tidy Up Account Profiles.

Refresh your logo and update your profile images, taking care to make sure the images you choose are consistent across your Social and Digital profiles.

Verify your photos are the correct size.  Each Social Site has specified image sizes that are properly formatted.  For information on the formatting and sizes see Hootsuite’s handy guide for sizing. read more

March 3, 2016 / / Snapchat

Snapchat is a video messaging application where users can take photos, record videos, add text and drawings, and send them to a controlled list of recipients. (Wikipedia)

Upon downloading the app users then send pictures or short video clips known as “snaps” to one or more friends.  These snaps are visible for only a few seconds.  Users can write or text over the snap with a message of their choice.

Snapchat was launched in September 2011 and in this time has grown to over 100 million active users daily.  (Social Media Today) read more

June 15, 2015 / / INFOGRAPHIC

Snapchat is a video messaging application where users can take photos, record videos, add text and drawings, and send them to a controlled list of recipients. (Wikipedia)

Upon downloading the app users then send pictures or short video clips known as “snaps” to one or more friends.  These snaps are visible for only a few seconds.  Users can write or text over the snap with a message of their choice.

Users also have the ability to create “Stories” by stringing several snaps together.  These stories (snaps) can last around 24 hours on Snapchat, which is beneficial to brands using the platform to market. read more