Tag: auto sales

August 14, 2019 / / Pinterest

Move over Halloween Margarita recipes, home décor ideas, and knitting projects, make room for automobile sales.

Oracle Data Cloud (ODC) analyzed new vehicle registration data and found Pinterest users were 28% more likely than non-Pinterest users to buy a new vehicle within the first 90 days of its release.

Additionally, Pinners were 31% more likely to buy a new SUV model after its release.

Pinterest by the Numbers

Pinterest is a visual discovery engine for finding ideas like recipes, home and style inspiration, and more. read more

June 21, 2017 / / Digital Media

Is your dealership taking advantage of the new world of marketing and advertising?

If you are still relying on snail-mail postcards and newspaper ads, you are excluding a large audience of potential customers, including your previous buyers.  This exclusion can hurt your bottom-line.

Since typical dealerships make most of their profits from parts and service and only dedicate just 3% of their online content to fixed ops it’s time to change your strategy.

Your Customers are Social

77% of online American adults are using Social Media. From Millennials to the Boomers, Social Media is now a daily part of their lives. read more