Category: Digital Media

March 12, 2013 / / Digital Media

digital media marketing

If you are reading this, you are experiencing digital marketing.  In fact, if you use a computer, smart phone or tablet to access anything, you are having a digital experience.

The bottom line is that almost all marketing today is digital marketing

Websites, email blasts, blogs, Facebook, Twitter, YouTube, Pinterest, Google+ and LinkedIn are digital marketing outlets most often mentioned.  However, besides the large social media sites, there are literally thousands more that cater to smaller, but sometimes quite active sub-groups. There are bulletin board sites, photo sharing sites, dating sites and video sharing sites. If you have a hobby or an interest in something, no matter how unique you think it is, there is probably a social site built around it that would welcome you. read more

February 16, 2013 / / Blogging

SEO and BlogsBlogs have been around for a while and just about everyone knows what they are – kind of.   Many business owners even know they should have one – maybe.  Most of the business owners we meet, however, don’t really know why they need one.

Blogs help SEO!

The main reason we, as website developers, are so anxious to make a blog part of our websites is that we understand that Google loves fresh content. Blogs give companies a chance to write fresh content quickly and easily.  If the post contains relevant keywords – in the title, URL, Meta description, H tags, alt tags and the content – Google may reward the post with high search engine rank – for that keyword. read more