It’s a new year, time to sit down and reflect on business goals and strategies.
Here are 16 suggestions for success in 2016.
- Verify website is responsive and mobile-friendly.
- Optimize website monthly.
- Publish a blog to website (weekly if possible).
- Send a monthly newsletter.
- Provide a monthly sales special or promotion.
- Recognize the importance of online branding and visibility.
- Reassess offline marketing and advertising efforts.
- Shift SEO budget to Social efforts.
- Invest more budget in Social Media.
- Run Facebook Ads.
- Publish updates to Social Accounts 1 to 3 times daily.
- Spend more time on Social Media.
- Provide Customer Service resources on Social Accounts.
- Use Social Media to enhance other marketing and advertising efforts.
- Become a “social” business.
- Hire a professional Social Marketer to assist with these resolutions.
It’s a new year – get started now to achieve complete success in 2016.